No-code WhatsApp automations. A message arrives. Your workflow answers.
Triggers, conditions, AI steps, and human handoff in a builder anyone on the team can read.
Message received
Keyword: price
AI agent
Answers from your business info
If
Needs a human?
Assign to Priya
Handoff with a reason
AI keeps handling
Quiet if a human replies
Five nodes. No manual. If you can read the flow, you can change it.
Trigger
An inbound message matches a keyword, and the run starts.
Send
Reply with text or media. Sent exactly once, even across retries.
Condition
Route on what the customer said or who they are.
Agent
Hand the conversation to an AI agent, within its bounds.
Handoff
Assign to a teammate with the context attached.
One flow, end to end. What actually happens when “price” comes in.
A customer types “price” at 9 PM. Nobody on your team is online, and the run does not need them yet. The keyword matches and a run starts — after the priority and cooldown check, so one message starts one automation, not five. The flow hands the chat to an AI agent. It answers from your business info — the files and notes you gave it — and never invents prices, policies, or availability.
A condition checks what came back. Routine question, answered, done. This customer wants a refund instead, so the flow routes the other way: the handoff node assigns the chat to a teammate in the shared team inbox, context attached, with a one-line reason instead of a mystery. The moment your teammate types, the AI goes quiet. No talking over.
The whole run is recorded step by step, and it is durable: if the server restarts mid-flow, the run resumes where it stopped and never re-sends. Replies to a broadcast campaign land in the same shared inbox, so nothing a flow starts gets lost. Automations are included in every plan, and pricing scales by message volume, not seats.
Boring where it counts. An automation you cannot trust is a liability with a nice UI.
Every run recorded
Step-by-step history for each run, so “why did it reply that” has an answer.
Survives restarts
Runs are durable. A deploy or crash mid-run resumes, never re-sends.
No double-firing
Priorities and cooldowns mean one message starts one automation, not five.
Forms that never leave the chat. Native WhatsApp Flows for booking and lead capture.
An agent or automation launches the form mid-conversation, the customer fills it inside WhatsApp, and the submission lands in your team inbox as a structured card while the waiting run picks up where it paused. No landing page, no link-out, no lost half of the form.
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Automations, explained.
Do I need to write code?
No. Automations are built from trigger, send, condition, agent, and handoff nodes in a visual builder. Each node says what it does in plain language: a condition routes on what the customer said or who they are, a handoff assigns the chat to a teammate with the context attached. If you can read the flow, you can change it. Developers can go further with REST tools, but nothing requires them.
What can trigger an automation?
Inbound messages, matched by keyword. A customer who types “price” starts your pricing flow. Each automation has a priority and a cooldown, so overlapping triggers resolve predictably instead of racing each other: one message starts one automation, not five.
What are WhatsApp Flows?
Meta’s native in-chat forms. Wapflow ships booking and lead-capture templates: the customer fills the form without leaving WhatsApp, and the submission lands in your inbox as a structured card. No landing page, no link-out, no lost half of the form. If an automation launched the form mid-conversation, the waiting run picks up where it paused the moment the customer submits.
What happens if a run fails halfway?
Runs are durable. Wapflow records every step, resumes from where it stopped after a crash or deploy, and never sends the same message twice. Sends are exactly-once even across retries, so a restart mid-flow cannot double-message a customer. And because each run keeps a step-by-step history, “why did it reply that” always has an answer you can read.
Can automations use the AI agent?
Yes. The agent node hands the conversation to an AI agent mid-flow, and the handoff node brings a human in when the flow decides one is needed. The agent answers from your business info within its bounds, escalates with a one-line reason instead of guessing, and goes quiet the moment a teammate replies. No talking over your team.
Be first in line.
Early access is rolling out to the waitlist in order.